Patrice Barbesier, auteur/autrice sur Partoo

Barometer 2020 – Google Business Profile reviews

The explosion of reviews on Google has taken great importance in recent times and businesses have had to adapt to this growing trend. Each year, we publish a study on the impact of reviews, based on data collected from our clients across the globe. This year, we analysed more than 24,000 points of sale from […]

Barometer Premium Content

Google Business Messages now available on desktop

In 2019, the American firm launched its new feature: Google Business Messages. But since 2020, to combat the health crisis and the growing demands of Internet users, Google has multiplied communications concerning this new feature and has accelerated its development. Since mid-February 2021, Google has made it possible for shop managers and retailers to view […]

Home SEO trends

Drive, delivery, supermarket: The most visible brands on these queries in Google

This is an excerpt taken from a report published on LSA retail on supermarkets that are leveraging their digital assets to improve their online visibility. Carrefour, one of Partoo’s biggest clients, has established itself as the brand that makes best use of its Local SEO to drive more customers to its stores. The original article […]

Food Retail

Webinar: Managing your E-reputation in 2021 (India)

According to Moz’s latest Local Search ranking factors, reviews form one of the 3 most important factors when it comes to ranking higher on Google’s Local pack. At Partoo, we have been a long-term champion of having a sound online reputation management strategy. With this in mind, we organised a short 20-min webinar on E-reputation […]

Uncategorized Webinar

Pay your parking or metro ticket from Google Maps!

Nowadays everyone uses Google Maps, whether it is to search for information about a business, to contact it or to get there. Since 17 February 2021, Google has gone even further by allowing Internet users to pay parking meters or public transport tickets directly from Google Maps with Google Pay! Limiting the risks of transmission […]

Home SEO trends

Intersport has chosen Partoo’s solution to improve its online visibility

In order to standardise online information for its network of points of sale, Intersport has decided to trust Partoo since the beginning of the Covid-19 crisis! The objective was clear: To automate the management of the 445 Intersport listings on Google My Business and to attract more customers to the shops via drive and click […]

Home Premium Content Press release Success case

Discover the testimonial of Vitaldent Group

We had the opportunity to hear from Pedro Reoyo, Marketing Director, and Alberto Albert, Digital Marketing Manager, at Grupo Vitaldent about the importance of their digital strategy in creating an optimal customer experience. From how their clinics deal with all the reviews, to what results their SEO strategy has brought them, among other topics, Pedro […]

Premium Content Success case

News: Google Business Profile allows brands to publish Google Posts via API!

The Post API remains open for the moment, but since this is against Google’s wishes, it is likely that it will no longer be open very soon. Google Posts, a feature launched in June 2017, marked a real turning point in the Google My Business strategy, giving points of sale the opportunity to publish news. […]

Covid-19 Home SEO trends

How do we indicate the year our business opened in Google Business Profile?

After many months of testing, Google My Business adds the option for local business owners to add information about the year their business opened. We will explain how to do this in this article! How is it displayed? As you can see in the image below, the history of the activity is shown immediately before […]

Home SEO trends

Success case – Bio c’ Bon Spain

Find out how Bio c’ Bon’s Spanish supermarkets relied on an optimised digital strategy and Local SEO to manage their Google listing information and respond to all online reviews in order to offer customers the same comprehensive and personalised experience on the Internet. Interview with Cristina Barros – Marketing and Communication Manager of Bio c’ […]

Premium Content Success case

Success Case: Mega Mark Italia

Discover the testimonial of MegaMark Italia, which decided to implement its own digital project in order to centralise the reviews issued and optimise the Google My Business listings. In this way, MegaMark aims to offer a better customer experience in-store and improved online visibility. Interview with Fabio Storelli- Ref. Digital Marketing 1) Could you introduce […]

Food Retail Success case

Havaianas signs partnership with Localoo (Partoo) for digital development of channels in Brazil

The startup will contribute to the evolution of the online presence of Havaianas physical mono-brand shops in the country and will use its own platform for management and information sharing. São Paulo, January 2021 – Localoo (Partoo), the startup of the Webedia group, will be the company responsible for boosting the Ominichannel performance of the […]

Premium Content Success case

Patrice Barbesier

Barometer 2020 – Google Business Profile reviews

Google Business Messages now available on desktop

Drive, delivery, supermarket: The most visible brands on these queries in Google

Webinar: Managing your E-reputation in 2021 (India)

Pay your parking or metro ticket from Google Maps!

Intersport has chosen Partoo’s solution to improve its online visibility

Discover the testimonial of Vitaldent Group

News: Google Business Profile allows brands to publish Google Posts via API!

How do we indicate the year our business opened in Google Business Profile?

Success case – Bio c’ Bon Spain

Success Case: Mega Mark Italia

Havaianas signs partnership with Localoo (Partoo) for digital development of channels in Brazil

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