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Banking and insurance: why add services to your business listing

Services are a recent and still underestimated Google Business Profile feature. They are available to all businesses and easy to configure, but very few points of sale take their time to add services to their listings. However, giving up on the services is knowingly depriving oneself of a significant competitive advantage. In particular, for some […]

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Partoo partners with Eco-Movement to optimise their charging stations’ visibility online

Partoo enters into a partnership with Eco-Movement to help charging station operators improve their online visibility. In a world that must evolve more quickly towards zero-carbon, sales of electric cars continue to rise despite the component shortages that remain disruptive to the automotive industry. Almost 3 million fully electric vehicles were sold worldwide from January […]

Automotive Press release

Google launches new sustainability attributes for hotels

In response to the climate crisis, Google has launched a series of new attributes on hotels’ Google Business Profiles to help them highlight their green initiatives. In a recent study conducted by Google, 82% of people surveyed said that the degree of sustainability of a company influences their purchasing decision. So, in view of these […]

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How to boost your restaurant’s visibility on Google?

Nowadays, it is essential to be present on Google if you want to make your restaurant shine on the Internet and to attract new customers. 90% of Internet searches are made on Google and half of these searches are local, it is exactly here that your clients look for you! It is not easy to […]

Horeca

Will Google Maps replace Doctolib?

Google has long had big ambitions in the health sector. The Silicon Valley giant has unveiled more advances at their annual Google Health event. When people have questions about their well-being, they often turn to the Internet for answers. Google’s mission is to provide high quality information when it is needed. The COVID-19 pandemic has […]

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Google Business Profile releases new attributes to help refugees from Ukraine

In response to the current turmoil in Ukraine and to help the millions of refugees, Google has taken a number of actions including the launch of a series of attributes on Google Business Profile. Google has launched new services for businesses to help Ukrainian refugees. Here is the list: Offering free products or services Distributing […]

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Google Posts are now available for hotels

Google Posts allow businesses to communicate local news, such as the launch of a new service, or upcoming events. Once published, this short message appears in your Google Business Profile and can be the gateway to attracting new customers. Why publish Google Posts? Google Posts have many benefits for businesses. They allow you to communicate […]

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Electric car charging stations land on Waze

Currently only available in the United States, electric charging stations are making their appearance on Waze. The GPS application has partnered with Volkswagen to launch this new feature. With electric vehicles increasing in popularity, it was obvious for Waze to align itself with its competitors and offer a location feature for charging stations. Electric car […]

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Google “Vicinity”: major local algorithm update

Google confirmed on December 16th on Twitter an important update of its local algorithm. It was launched between November 30th and December 8th and is now effective. This is the most important update to the local algorithm in five years and it concerns two SEO factors: the distance criterion and the use of keywords in […]

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King Jouet : Messaging represents 65% of purchase intention

Tuesday 30 November 2021 – Speech by Sandrine Landon, Head of CRM & Digital Communication, on the use of the new “Messages” product in 19 shops. We invite you to discover her testimony by reading the written transcript which can be found below. INTRODUCTION Sandrine Landon: “From 16 October to 20 November 2021, we equipped […]

Home Premium Content Specialty Stores Success case

Stellantis & You: Messaging represents 61% of buying intention

Tuesday, November 30, 2021 – Valérie Rzasnicki, Global Marketing & Digital Director, talks about the use of the new “Messages” product used in 183 car dealerships. A NEED TO REDUCE COSTS “The idea of developing messaging via Google Business Profile came to us because we realized that, through the Partoo platform, we were generating a […]

Automotive Home Premium Content Success case

Google Maps: ratings on food sector are now visible in Maps

The average rating of restaurants, bars, bakeries, etc. now appears directly on Google Maps. Google has chosen to make the ratings of businesses in the food categories even more prominent. Now they are displayed on the map, next to the name of the restaurant. Another illustration of the importance Google gives to reviews, the first […]

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Banking and insurance: why add services to your business listing

Partoo partners with Eco-Movement to optimise their charging stations’ visibility online￼

Google launches new sustainability attributes for hotels

How to boost your restaurant’s visibility on Google?

Will Google Maps replace Doctolib?

Google Business Profile releases new attributes to help refugees from Ukraine

Google Posts are now available for hotels

Electric car charging stations land on Waze

Google “Vicinity”: major local algorithm update

King Jouet : Messaging represents 65% of purchase intention

Stellantis & You: Messaging represents 61% of buying intention

Google Maps: ratings on food sector are now visible in Maps

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Partoo partners with Eco-Movement to optimise their charging stations’ visibility online