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Manage Facebook Messenger with Partoo!

Google, Apple, Facebook, Whatsapp and Instagram all have something in common. What is it? All these platforms have recently released their messaging solution for businesses. It seems obvious, considering that 90% of Internet users would contact businesses via messages rather than via a phone call. However, the incredible number of platforms make it difficult – […]

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Partoo acquires Pulp

Partoo acquires Pulp, the Click & Collect solution for restaurants, and asserts its ambition to be the European leader in retail digitalization After raising €15 million in 2021, we’ve made the decision to accelerate our development by acquiring Pulp. This startup is not only the leader in France in implementing the Click & Collect model, but it also […]

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Consumer study: People’s behaviour on online reviews

Customer reviews and overall e-reputation are now strategic issues for companies in all sectors. 70% of Internet users refer to online reviews before visiting an establishment because they want to be sure to make the best choice. To understand the behavior of Internet users regarding customer reviews and their interactions with local establishments, Partoo joined […]

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Q-Park chooses Partoo to improve the online visibility of their parking facilities across 7 European countries.

Q-Park is one of Europe’s leading parking providers, with more than 570,000 parking spaces in over 3,000 secure, clean, and well-managed parking facilities across seven Western European countries. Kristel Steegen, Business Process Manager at Q-Park, explains the need for a single solution to manage their Google Business Profiles with up-to-date information across all 7 countries: […]

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Home Premium Content Success case

Messages: Take advantage of the Conversational Marketing trend

With 47% of consumers who are willing to make a purchase through chat platforms, businesses can no longer ignore the powerful Messages feature as a sales generating tool. To stay ahead, there is a need to exploit opportunities from the future of Conversational Marketing. Businesses of all sizes are beginning to appreciate messaging as a […]

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Google Business Profile Review Barometer

With the arrival of more international clients, we have prepared a barometer dedicated to the analysis of Google reviews in 2021. We have built this barometer by analysing Partoo’s client’s online reviews, totalling 2 565 points of sale, using the Partoo solution in our international market. This corresponds to 650 000 reviews on Google Business […]

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King Jouet : Messaging represents 65% of purchase intention

Tuesday 30 November 2021 – Speech by Sandrine Landon, Head of CRM & Digital Communication, on the use of the new “Messages” product in 19 shops. We invite you to discover her testimony by reading the written transcript which can be found below. INTRODUCTION Sandrine Landon: “From 16 October to 20 November 2021, we equipped […]

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Home Premium Content Specialty Stores Success case

Stellantis & You: Messaging represents 61% of buying intention

Tuesday, November 30, 2021 – Valérie Rzasnicki, Global Marketing & Digital Director, talks about the use of the new “Messages” product used in 183 car dealerships. A NEED TO REDUCE COSTS “The idea of developing messaging via Google Business Profile came to us because we realized that, through the Partoo platform, we were generating a […]

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Automotive Home Premium Content Success case

Webinar | Store Locator: The missing ingredient to your online strategy

A Store Locator page accounts for at least 20% of a business’s website traffic. That’s one reason why a Store Locator should be a key element of a business’s local and national SEO strategy. In the webinar we defined the four pillars of a powerful Store Locator feature that is geared to convert internet users […]

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Webinar | Google Business Profile basics: from creation and validation to the optimization

Google Business Profile has become the digital showcase of your stores. It’s the first point of contact with your points of sale and the first thing users see before going to them. Therefore, optimizing your information is key to appearing in the first results of Google searches. In this webinar we talked about the main […]

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Interview – Lengow: How to set up a Web-to-Store strategy on Google Shopping

On the occasion of the release of our new guide “How to set up a Web-to-Store strategy on Google Shopping?” written in collaboration with our friends at Lengow, we are very pleased to interview their CMO, Frédéric Clément. In this interview, Frédéric talks about the importance of the Google Shopping channel, the steps to set […]

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Partoo & Presence join forces to support the French Volkswagen network in managing its local reputation and improving the customer experience

Since 2018, Volkswagen France has been working with the teams at Partoo, the European leader in e-reputation support, on the importance of local e-reputation for its dealer network and on support in managing its reviews, particularly on Google My Business. In 2019, Volkswagen is taking a new step, seeking to better understand and analyze the […]

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