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News: Google Business Profile allows brands to publish Google Posts via API!

The Post API remains open for the moment, but since this is against Google’s wishes, it is likely that it will no longer be open very soon. Google Posts, a feature launched in June 2017, marked a real turning point in the Google My Business strategy, giving points of sale the opportunity to publish news. […]

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Covid-19 Home SEO trends

Find your Covid-19 PCR test centre on Google Maps

At the beginning of January, Google took the decision to support the various governments of the world in the dissemination of information concerning Covid-19 test centres by referencing them on Google Maps. Note: This feature is only available in a few select countries such as India, Brazil, UK, France, USA etc. Google Maps is the […]

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Covid-19 Health & Beauty Home SEO trends

Google Posts Covid-19 : Why are they essential and how to automate them?

With the Covid-19 pandemic, completely changing consumer behaviour, businesses have had a hard time adjusting to their new demands. Safety has taken utmost priority and the ability to effectively communicate the measures taken should be adressed. This is where “Retail tech” players such as Partoo, have their role to play. Google has provided retailers with […]

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Covid-19

Google Maps’ new live status update

With the current Covid-19 pandemic forcing businesses to adapt to the new demands of customers, Google has been constantly adapting and introducing new features to its Google My Business portfolio. In its latest update, Google has introduced a new feature allowing users to track updates about their orders directly from Google Maps. This update will […]

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Covid-19 SEO trends

Covid-19: Close your establishments and verify your duplicates

In this complicated period during which the majority of outlets have had to adjust to new restrictions, we have decided to talk about a rather technical subject: The data of your establishments on the internet and in particular the duplicates! We talk about duplicates when two Google My Business records exist for a single physical […]

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Covid-19 Home

Restaurants: 6 tips to indicate that you are delivering during the Covid-19 crisis

In this period of health crisis, the majority of restaurants are in a difficult situation. Delivery services have also been strongly impacted as not all restaurants that used to deliver are now delivering . If your restaurant continues to deliver, it is extremely important to inform your potential customers. As a priority, focus on your […]

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Essential updates to Live Busyness on Google Maps

On Thursday, October 15 Google announced that they would soon be rolling out a new update to its Live Busyness feature on Google Maps. With the new update, users will now be able to see in real time just how busy an establishment is directly on Google Maps. The new feature will include areas such […]

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Covid-19 Home

6 Essential Local SEO tips to gear up for the festive season

With lockdown restrictions easing and the festive season approaching soon, customers are soon going to be on the lookout for the most convenient stores for their shopping spree. In light of the covid-19 situation, there has been a shift in consumer behaviour with digital, and in particular local SEO, playing an increasingly important role in […]

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Covid-19 Home SEO trends

New Google Business Profile attributes: Measures to prevent the spread of Covid-19

1. What are these new attributes? At Partoo we have seen new attributes appear on Google My Business since the 9th of March 2020. These attributes allow points of sale to indicate the Covid prevention measures implemented locally ⚠️. For each attribute, local points of sale or service establishments can indicate whether they have implemented […]

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Covid-19 Home SEO trends

Post-Covid: How to anticipate emergency situations on Google Business Profile?

The global health crisis that we have been experimenting those past few months has completely changed Internet users’ behaviours. Not being able to move around as usual has increased the use of technology in people’s everyday lives, and especially the Google Business Profile platform. Therefore, in the anticipation of a future period of crisis, how […]

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Covid-19 Home SEO trends

Click & Collect: 3 steps to indicate your business remains open for “Pickup” orders

1. Remove the “Temporarily Closed” sign: The first thing to do is to make sure you don’t have your business listed as “Temporarily closed.” This feature was developed by Google My Business to allow those businesses with absolutely no activity (no delivery, no customer service available, and no “pickup” option) to indicate that they’re indeed […]

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Covid-19 Home

How does the “Temporarily Closed” label work on Google Business Profile?

1. What is the “Temporarily Closed” feature? Google has recently launched the “Temporarily Closed” feature, which first appeared automatically for places supposedly closed during this period of lockdown and is now available on your Google dashboard. This feature is very similar to permanent closure, which appears as a red banner at the top of the […]

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