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The customer journey has never been so fragmented. Public reviews, satisfaction surveys, competitor analysis: three sources of truth describing the same reality, yet too many brands still manage them in silos.
Your reviews shape your external image, your surveys reveal your internal weaknesses. Managing one without the other means deciding blind.
Your competitors are racking up thousands of reviews. That’s information you can put to work.
Your online reviews no longer just reassure web users: they also feed search engines, both traditional and AI-powered, which decide whether or not to recommend you.
You have all the cards in hand: it’s time to act! Get in touch with a Partoo expert today to turn your online reputation into a genuine growth driver.
Voice of Customer brings together 3 Partoo tools: Review Management, Feedback Management and Competitive Intelligence. Together, they finally give you a complete view of your reputation and your position in the market.
Centralise all your Google, TripAdvisor and Facebook reviews with Review Management. Stop wasting time replying: our AI agent Jim responds to all your reviews in one click, with a personal touch, and identifies the trends behind them.
Create personalised satisfaction surveys for every stage of your customer journey, and measure your NPS and CSAT with Feedback Management!
With AI, identify your strengths and weaknesses by topic against the competition, turning every gap into a concrete area for improvement.
Voice of Customer: download our guide!
Assess your company’s maturity in just a few minutes with our guide and its self-assessment grid, then discover how AI transforms every stage of the Voice of Customer loop!
The Voice of Customer platform is made up of three complementary building blocks: Review Management (public reviews), including Review Booster (proactive review collection), Feedback Management (satisfaction surveys), and Competitive Intelligence (comparative analysis against competitors).
These two customer satisfaction indicators each serve a different purpose. NPS measures overall customer loyalty to your brand over the long term, while CSAT measures satisfaction at a specific moment, right after a particular interaction (a purchase, a support contact, etc.).
Historically, within companies, public reviews and private feedback have been managed in silos, even though they describe the same customer experience. At Partoo, we decided to unify these two dimensions to eliminate blind spots.
Partoo’s AI goes beyond a simple rating: it combines sentiment analysis with semantic analysis of comments to automatically group reviews by theme (price, service, waiting time, etc.). On this basis, it highlights up to three strengths and three weaknesses for each business. This same set of themes is then reused by Competitive Intelligence to compare your customer experience with that of your competitors, theme by theme.
Yes, Competitive Intelligence relies on the review analysis from Review Management +, and reuses the same themes (price, welcome, waiting time, etc.) to compare your customer experience with that of your competitors. Having RM+ activated is therefore a prerequisite.
Generative AI tools (ChatGPT, Gemini, etc.) rely heavily on public reviews to recommend brands. In fact, the use of these AI tools for local recommendations has gone from 6% to 45% in a single year. Proof that your online reputation defines what AI says about you.
Yes, a central one! That’s why Review Management and Feedback Management are also available on mobile, letting store managers read customer feedback and respond to it directly from their phone.
The Feedback Management dashboard automatically segments your NPS respondents into Promoters, Passives and Detractors, with visual tracking over time. You can also compare average scores and response rates across all your locations, to quickly identify the businesses that need particular attention.
Yes, a loyal customer spends on average 67% more than a new one. Listening and responding to their feedback is therefore directly linked to loyalty and revenue.
Yes. Reviews with a rating but no comment can be handled automatically, whatever the score. As soon as a customer leaves a comment, the platform suggests an AI-generated response. However, you keep control to approve it before publication, particularly for negative or sensitive reviews.
MCP (Model Context Protocol) is an open standard that lets your AI agent do more than just talk to you: it can act directly within your Partoo tools, without you needing to open the platform. For Voice of Customer, your agent can now review your public reviews, summarise them for you, and reply to a customer in your brand’s tone, just as if you had published the response yourself. The Partoo MCP is already available to all our customers, and its roadmap includes uses such as automatically surfacing the pain points identified in your customer feedback.
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