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How does Google respond to Insta and TikTok threats to search?
Google no longer has a monopoly on web searches, especially among young people. Nowadays, 40%…
Banks & insurance
Banking and insurance: why add services to your business listing
Services are a recent and still underestimated Google Business Profile feature. They are available to…
How to easily measure the impact of local SEO
Getting into local SEO is easier said than done, especially on a large scale. Optimising…
Local SEO: how to improve your ranking
Are you exploiting the full potential of Google local searches? No? Its potential is huge!…
Local businesses: why it’s important to update your opening hours
If you have a Google My Business profile for your local business, you have probably…
Google Business Profile: what’s with the spike in suspensions?
What’s going on with Google Business Profile? A few weeks ago, the number of suspended…
Restaurants
How to boost your restaurant’s visibility on Google?
Nowadays, it is essential to be present on Google if you want to make your…
How to take photos for your business like a professional using a smartphone!
They say a picture is worth a thousand words. While there is some truth to…
Justifications: a powerful way to differentiate yourself on Google
More than half of the time, local search results include justifications. They are text excerpts…
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