Partoo launches Feedback Management, the perfect tool for measuring customer satisfaction

Feedback Management, the brand new tool in Partoo’s products, helps you get closer to consumer expectations and achieve an unprecedented satisfaction score!

Collect feedback through personalized surveys, respond to customer reviews with a single click, and gain a clear understanding of what your customers love—and where you can still improve. Make customer satisfaction and retention your top priority while saving on unnecessary acquisition costs.

Customer Retention: Why Is It Important for Businesses?


Customer retention is more than just a strategy—it’s an economic necessity for businesses. According to a Harvard Business Review study, acquiring a new customer can cost 5 to 25 times more than retaining an existing one.

This is because loyal customers represent a stable, long-term source of income. Once convinced and satisfied with your products or services, they are also more likely to recommend them to others. This word-of-mouth marketing helps you save on marketing and sales expenses typically allocated to acquiring new customers.

Key Statistic

In addition to saving you money, loyal customers spend more: according to HubSpot, a loyal customer spends an average of 67% more after six months of purchases with a brand!

In addition to saving you money, loyal customers spend more: according to HubSpot, a loyal customer spends an average of 67% more after six months of purchases with a brand!

Feedback Management: The New Tool in Partoo’s All-in-One Solution

Feedback Management plays a vital role in building long-lasting customer relationships. Our tool enables businesses to factually measure customer satisfaction, relying on precise indicators such as NPS (Net Promoter Score) and CSAT (Customer Satisfaction Score).

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Glossary

  • NPS Score: The Net Promoter Score measures customer loyalty to your company. It is based primarily on this question: “On a scale of 1 to 10, how likely are you to recommend our company to a friend?”
  • CSAT Score: CSAT stands for Customer Satisfaction. It is measured by asking a question like: “On a scale of 1 to 5, how satisfied are you with your experience with our company?”

  • NPS Score: The Net Promoter Score measures customer loyalty to your company. It is based primarily on this question: “On a scale of 1 to 10, how likely are you to recommend our company to a friend?”
  • CSAT Score: CSAT stands for Customer Satisfaction. It is measured by asking a question like: “On a scale of 1 to 5, how satisfied are you with your experience with our company?”

What Are the Features of Partoo’s Feedback Management?

Create custom satisfaction surveys: build your questionnaire starting with an NPS question to gauge how likely your business will be recommended, add CSAT scores to assess different elements of the customer experience.

Don’t leave any feedback unanswered!  Reply to feedback directly on Partoo (the customer will receive your reply by email) to thank your most loyal customers and to change the minds of less enthusiastic buyers. Your replies can be manually crafted or generated by AI suggestions for even greater efficiency!

Leverage customer feedback! The KPIs you collect (NPS score and various CSAT scores) will give you an overall rating and help you track it over time. You’ll also get a ranking of your various locations: you’ll know which establishments bring the most satisfaction and which ones need extra resources or effort.


What Are the Benefits for Businesses?

A feedback management tool like Partoo’s offers numerous benefits to businesses that adopt it. Among them are:

  • An overview of customer satisfaction : Thanks to the centralization of customer reviews (Google, Facebook, Tripadvisor) and satisfaction surveys on a single, intuitive platform, you get a complete view of customer satisfaction and the online reputation of your different locations.
  • Increased Customer Engagement: Make sure your customers feel heard! With the feedback response feature, you can create a lasting relationship with your customers by quickly addressing their concerns. This will help to retain satisfied customers and turn sceptical customers into brand supporters. And as a bonus: with the AI response option, it only takes a few clicks!
  • Improved Customer Experience: Involve your teams in improving offers and services through the results of satisfaction surveys. Enhance your customers’ overall experience by identifying areas for improvement, and reward the locations that prioritize customer well-being!

In Summary: What You Gain by Using Partoo’s Feedback Management

  • Quickly Identify Your Strengths and Weaknesses
    In their feedback, customers highlight the aspects of their experience that they appreciated: hospitality, responsiveness, advice… In addition to helping you recognize your strengths, you can also use these customer comments in your marketing communications.
    Likewise, customers point out flaws or unmet expectations in their experience, allowing you to set future priorities.
  • Retain Customers with the Best Products and Services
    Customer feedback helps you identify new needs and develop products or services that meet consumer expectations. Your customers know their needs better than anyone! By giving them a voice and taking their feedback into account, you’ll gather ideas for new products or improvements to your current offerings—ideas your company might not have considered on its own.
  • Turn Satisfied Customers into Ambassadors!
    A company that listens to customer feedback and responds is seen as more transparent, responsive, and dedicated to customer satisfaction. Your customers feel valued and heard, making them more likely to recommend your brand to others.
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By Giulia Gregori

Content manager

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