Review
Management

Review Management centralises your Google Business Profile, Facebook and TripAdvisor reviews in a single interface, accessible on both desktop and mobile. Depending on your specific needs, other integrations can be discussed with your Partoo account manager.

98% of consumers check reviews before visiting a business, and 59% avoid businesses that never respond to their reviews. Reviews are now the 2nd biggest Google ranking factor, just after optimising your Google Business Profile listing: their weight in local SEO has almost quadrupled, rising from 7% in 2015 to 27% today. Volume, recency, rating and response rate all play a part in this calculation.

The standard Review Management plan gives you access to essential features to centralise all your Facebook, Google and TripAdvisor reviews, respond easily using our four response tools, and analyse your online reputation.

With Review Management +, you get a set of premium features:
– personalisation of the AI-suggested response prompt, so replies better match how you communicate with your customers;
– multiple automatic reply settings by group and outlet, for more granular responses;
– automatic theme-based categorisation of your reviews by AI, organised into semantic clusters (welcome, price, quality, etc.);
– retroactive categorisation going back up to two years, for a more detailed analysis.

This offer gives you greater automation and personalisation, both in the responses you send to customers and in the analysis of your online reputation. It’s a perfect fit for organisations looking to save time, boost productivity and focus on optimising the customer experience.

Four methods are available: manual replies, pre-written templates, AI-generated suggestions, and full automation for reviews without a comment. Partoo’s templates and your own are natively available in 12 languages (French, English, German, Italian, Spanish, Portuguese, Brazilian Portuguese, Dutch, Polish, Czech, Slovak, Catalan); you can also create templates in around twenty additional languages to cover your specific markets.

Yes, one click is all it takes to translate the review into your language before replying. The AI assistant’s suggestion can be translated too.

Yes. You can give your local teams dedicated access so they can respond to reviews for their own business, without needing to see the rest of the network.

Yes. Generative AI relies heavily on online reviews to answer local searches: their volume, freshness and content shape what these AI tools remember about your brand. Responding quickly to a review sends a positive signal to Google and generative AI. A well-managed online reputation therefore carries weight for both your local SEO and your Generative Engine Optimisation (GEO).

Yes, the analysis can be configured at the overall organisation level, or by group within the same section (e.g. by brand or by country).

Yes. The Partoo mobile app, rated 4.9/5, lets your teams respond to reviews and track their statistics directly from their phone.

Review Booster is our tool for proactively collecting positive reviews. It lets you offer a QR code in-store, to encourage your satisfied customers to leave a Google review. The higher your volume of recent, positive reviews, the more your average rating stabilises, and the more credibility you gain over competitors who are less active in this area.

Yes, via Partoo’s MCP (Model Context Protocol), available to all our customers. In practice, your AI agent can review and analyse your feedback, then act on your behalf: for example, replying to a review in your brand’s usual tone, or summarising the negative reviews received this week for your lowest-rated businesses. The agent doesn’t just suggest a reply: it publishes it, just as if you had clicked “Publish” in Review Management.