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Voice of customer: the 3 pivotal trends for 2026
The Voice of Customer (VoC) has long been used to measure certain KPIs: a quarterly…
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Will AI Overviews permanently replace the classic Local Pack?
Something has been happening Stateside: the traditional local pack, which has been governing local SEO…
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Google Reviews Instability: What You Need to Know About Recent Disappearances
Since February 2026, many businesses have noticed a sudden drop in the review count on…
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ChatGPT Atlas: a perilous or promising business lever?
On 21 October 2025, the US company OpenAI officially launched its ChatGPT Atlas web browser….
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Google Ask Maps: the new AI-based feature replacing Q&A
On 3 November, 2025, Google Maps began to replace the Q&A section with Ask Maps,…
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Google Search Live: an AI tool that’s redefining local business searches
Google is upping its AI game with “Search Live”! Launched on 24th September in the…
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Instagram posts are now showing up on Google: time to SEO your socials! Â
10th July 2025 marked a huge digital marketing turning point: Meta announced that Instagram posts…
Store locators are now essential if you want to manage your Google Business Profile properly
Google has updated its link policy for Google Business Profile (GBP) listings, with significant impacts…
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Link your Apple Business account to Partoo – available now!
As of 2025, Partoo has integrated Apple Business into its Presence Management solution. Thanks to…
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