
Disappearing Google Reviews: Removal or Bug?
Over the past few days, many business owners have noticed a sudden and sometimes drastic…
Table of contents
⚠️ End of Google Business Messages
On 28 May 2024, Google announced that it was permanently closing the Message functionality in business listings.
This means that customers will no longer be able to send messages to businesses directly via their Google listings, from search or Google Maps.
The closure will take place in two stages:
15 July 2024: the last day users will be able to initiate new conversations
31 July 2024: Messages will be completely removed.
To find out more, read the full article.
On 28 May 2024, Google announced that it was permanently closing the Message functionality in business listings.
This means that customers will no longer be able to send messages to businesses directly via their Google listings, from search or Google Maps.
The closure will take place in two stages:
15 July 2024: the last day users will be able to initiate new conversations
31 July 2024: Messages will be completely removed.
To find out more, read the full article.
Until now, Google Business Messages have only been available on mobile phones. This meant that web users had to use their smartphones to communicate with brands who had activated the feature (via Google listings). The good news is that Messages are now available on browsers too! The launch began on the 1st of August and will be a gradual process. So don’t worry if you don’t notice any changes straight away!
Have your brands already activated Google Business Messages? Then you don’t need to do anything to take advantage of this new feature! From September, the functionality will default on your Google Business Profile. Users connected to Google will see the “Chat” option highlighted on their profiles, on the same level as the “Website” and “Directions” buttons. When clicked, a chat window will appear in the bottom right-hand corner of the screen, just like Messenger conversations from the Facebook interface.
This roll-out on computers is good news, as it will accelerate the adoption of this very promising product. For us, conversational commerce is the future of the customer experience. 90% of Internet users prefer to exchange messages with a retailer rather than calling them. For point-of-sale networks, this is a great opportunity to acquire new customers by leveraging this powerful communication channel.
Order tracking, appointment booking, reservations… you can also set up automated responses to your recurring questions. In fact, it is possible to automatically manage more than 50% of web users’ questions using Partoo‘s “conversation starters”. The aim is to relieve the pressure on your switchboard and save time for your field teams.
We’re already working with more than 70 retailers in this area, and with this new feature, the timing is perfect to get started. If you’d like to talk about it, don’t hesitate to contact our teams!
Want to easily develop your business through the Internet? It’s possible thanks to Partoo!
Download our 2025 barometer and discover which companies manage their online reputation the best, along with recommendations to enhance your business!
Over the past few days, many business owners have noticed a sudden and sometimes drastic…
To implement a customer-centric strategy, a CRM is essential. This key customer relationship tool helps…
You’ve already met Jim, Partoo’s AI agent, which handles your customer messages 24/7 with ultra-personalisation….
Receive our best articles and practical guides directly in your inbox every month