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Leveraging Mobile to Build Your E‑Reputation, Local Presence, and SEO
Imagine a large retail chain with hundreds of locations across the country. Each store has…
Is Your Store Locator Hurting Your SEO?
In 2022, roughly 46% of Google searches had local intent — people looking for businesses…
How to Track Campaign Clicks with UTMs in Google Analytics 4
Often, our clients ask us how to track clicks and traffic from their campaigns (Google…
News & Trends
A new procedure to reinstate suspended Google listings
Google has just introduced in Europe a new procedure for companies whose Google My Business…
News & Trends
Google Business Profile: Google clarifies its guidelines for businesses
Google regularly updates its guidelines for businesses using Google Business Profile (former Google My Business)….
News & Trends
Google Business Messages: they’re now available on browsers!
Until now, Google Business Messages have only been available on mobile phones. This meant that…
Waze Ads merges with Google Ads
In 2013, Google bought the GPS application with a clear ambition: gradually integrating it with…
Search Generative Experience: this is what Google’s future looks like
Google is starting to roll out a new version of its search engine powered by…
White papers
How to set up an online presence for your local Business
Are you a local entrepreneur and want to improve your online presence and attract more…
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