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Waze Ads merges with Google Ads
In 2013, Google bought the GPS application with a clear ambition: gradually integrating it with…
Partoo Updates
Automatic replies to reviews thanks to Partoo
It is essential to respond to customer reviews to show them that their opinion matters….
Search Generative Experience: this is what Google’s future looks like
Google is starting to roll out a new version of its search engine powered by…
Social media
TikTok: customer reviews and conversational AI like ChatGPT coming soon?
Following Google’s announcements and the imminent launch of its Search Generative Experience, TikTok also seems…
White papers
How to set up an online presence for your local Business
Are you a local entrepreneur and want to improve your online presence and attract more…
What’s the latest News in local SEO?
What are the latest changes, tests and developments in Local SEO? What does it mean,…
Search Generative Experience: what is the impact for local search and SEO?
Search Generative Experience, the new version of Google’s search engine, is now available in beta…
Success cases
Discover Leroy Merlin’s testimonial
We recently had the opportunity to talk to Godefroy Gaveau – Local Web Promotion Manager…
2023 study: Europeans and online reviews (statistics and key figures)
For the second year running, we are publishing our study on the behaviour of Europeans…
Store Locator: develop it in-house or hire a service provider?
Have you decided to implement your Store Locator project? Congratulations, an optimised Store Locator will…
SEO & Local SEO
What is Schema.org markup and what does it do?
Structured data Schema.org help search engine crawlers better understand Web pages. It’s a precious asset…
Banks & insurance
Banking: study of the e-reputation and SEO of branches
Are banks managing their e-reputation well in the BENELUX region? What about their online presence…
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